Marketing Analytics

Transform data into actionable insights. Track performance, understand your audience, and optimize your social media strategy with comprehensive analytics across all platforms.

Studio Features

Everything you need to dominate social media with AI automation

AI Content Generation
Generate platform-specific content with advanced AI. Tailored posts for each social media platform's unique audience.
AI Auto-Posting
Smart AI logic with screen recognition to automatically post to your accounts across 25+ platforms without API restrictions.
Build a Vibe Playlist
Curated open-source beats and lo-fi tracks to keep you in the creative zone while building your brand.
25+ Platform Support
Instagram, TikTok, YouTube, LinkedIn, Twitter, Facebook, Pinterest, Reddit, Discord, and 17+ more platforms.
Smart Analytics
Track performance across all platforms and get AI recommendations on optimal posting times and content types.
Campaign Automation
Set up automated marketing campaigns that run 24/7, adapting content based on performance data.

Essential Social Media Metrics

Understanding these core metrics is crucial for measuring and improving your social media performance

Reach & Impressions
Track how many people see your content
Why It Matters:

Foundation metric for brand awareness

Industry Benchmarks:

Instagram: 2-5% of followers
TikTok: 300-500% of followers
LinkedIn: 2-6% of connections
Engagement Rate
Measure audience interaction with your content
Why It Matters:

Indicates content quality and audience connection

Industry Benchmarks:

Instagram: 1-3%
TikTok: 5-9%
LinkedIn: 2-5%
Twitter: 0.5-1%
Audience Growth
Monitor follower acquisition and retention
Why It Matters:

Shows brand appeal and content effectiveness

Industry Benchmarks:

Healthy growth: 2-5% monthly
Viral content: 10-50% spikes
Consistent posting: 1-3% weekly
Conversion Rate
Track how social media drives business results
Why It Matters:

Directly ties social efforts to revenue

Industry Benchmarks:

E-commerce: 1-3%
B2B: 2-5%
Lead generation: 5-15%

Supported Platforms

Instagram
TikTok
YouTube
LinkedIn
Twitter
Facebook
Pinterest
Reddit

+ 17 more platforms including Discord, Snapchat, Medium, Quora, and more

Platform-Specific Analytics Insights

Each platform has unique metrics and behaviors. Here's what to focus on for maximum impact.

I
Instagram Analytics

Key Insights:

Stories have 500M daily active users - use for behind-the-scenes content
Reels get 22% more engagement than regular posts
Best posting times: 6-9 AM and 7-9 PM
Hashtags: Use 5-10 relevant tags for optimal reach

Focus Metrics:

ReachStory completion rateProfile visitsWebsite clicks
T
TikTok Analytics

Key Insights:

Algorithm favors completion rate over likes
First 3 seconds determine video success
Trending sounds boost reach by 200-500%
Consistent posting (1-3x daily) improves algorithm favor

Focus Metrics:

View durationCompletion rateSharesComments
L
LinkedIn Analytics

Key Insights:

Native video gets 5x more engagement than external links
Posts with 1-2 hashtags perform best
Tuesday-Thursday 8-10 AM are peak engagement times
Personal profiles get 5x more engagement than company pages

Focus Metrics:

Click-through rateSocial selling indexConnection requestsInMail response rate
T
Twitter/X Analytics

Key Insights:

Tweets with images get 150% more retweets
Optimal tweet length: 71-100 characters
Hashtags: 1-2 maximum for best engagement
Real-time engagement during trending topics boosts reach

Focus Metrics:

Retweet rateReply rateClick-through rateMention sentiment

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